Wednesday, 9 January 2013

Not Just Fleurons//design development

BRANDING & LOGO

In terms of the logo, I wanted to go for something simple and fairly understated, mainly due to the fact that the logo and 'company name' element of this brief isn't as much of a focus. I experimented with different concepts and ideas that link medicine and plants/herbs together. I also decided to keep the main body of the logo in dark brown to complement the stock. 
















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