1) What do I want feedback on?
- Is the branding and style across the product range consisten? How can the consistency be improved?
- Does the logo fit with the style of the products?
- Is the typography legible/easily readable?
- Colour scheme- too many colours? Should they be more earthy tones or bright to contrast against the neutral stock?
2) What do I need to bring in for the crit?
- Design sheets and brainstorms
- Presentation boards
- Print outs of design work so far
- Body of research
- Proposal specifications
- Stock samples
- Re-written brief
- Feedback questions
- Blog stuff
- Previous crit feedback
- Development and ideas
Overall I felt quite pressured during the crit to get across everything I wanted to in four minutes and could've maybe been a bit more organised in terms of printing more out in preparation.
However I did manage to get some useful feedback which I can definitely take on board-
- Point of Sale- focus more on the distribution of the products and how they will appear in context
- Research- visit garden centres, and shops where product would be distributed
- Mock-ups- use photoshop or illustrator to create mock-ups of product as it would be seen
- Experimentation- try out product range in neutral tones and see which colours scheme works best. use colour swatches
- Draw out x3 scamps for Herbal Remedy website
- Mock-up website
- Develop product range- design and propose additional medicinal garden products
- Visit garden centres and shops for distributing products as well as mock up how product would be viewed online
- Photograph product testers and mock-ups and blog and reflect
- Design sheets
- Make decisions on material and typography style for laser cut soil labels
- Laser cut experimentation for seed packets- try out different stocks